Black & White 1949

Black & White 1949
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Black & White 1949Black & White 1949
Winning bid: £270.00
Lot number: 460330

Black & White was first produced by the London-based whisky blender founded by James Buchanan. Originally known as House of Commons (it was the official whisky there) its nickname, referring to the black and white labeling, was eventually adopted as the official brand name instead.

The brand's motif featuring a black Scottish Terrier and a white West Highland Terrier was conceived by Buchanan himself during the 1890s.

After a series of mergers and acquisitions involving Dewar's (1915), Distillers Company and Guinness, the brand is now owned by Diageo. It's most successful markets are in France, Venezuela and Brazil.

Bottled: 1949

70° Proof

Featured in: The 46th Auction (January 23 – February 1, 2015)
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