Absolut Vodka London Edition
Bottle performance
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Lot number: 181-04956
Winning bid: £30
Produced in Åhus in southern Sweden, Absolut source all their ingredients - such as winter wheat and pure water - from the local region and operate under a community- and environment-friendly ethos to create one of the most well-known brands of vodka in the world. Establishing the company in 1879, Lars Olsson Smith found a way around the Swedish government’s liquor monopoly by selling his vodka just outside Stockholm; therefore allowing him to sell it at a cheaper price.
Thanks to their advertising links to Carillon Importers, Absolut have not only cemented their brand in the US but they have also had access to the work of great painters and designers like Andy Warhol to promote their product.
This bottle of Absolut is adorned with seven characters designed by Jamie Hewlett, Gorillaz/Tank Girl. The characters are Jamie’s take on London’s style and fashion pioneers over the last 200 years.
40% ABV / 70cl
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